White-label
Create your own insurance brand
Launch insurance in your own brand, with AI built in and Open running it end to end.

Designed to strengthen your core business
We take care of your insurance program from quote to claim so you can focus on delivering value through your core products.
Digital-first insurance from quote to claim
End-to-end solutions for acquisition, sales, payments, claims, and analytics, powered by our flexible technology.
Risk management and regulatory compliance
Licences in the UK, NZ and Australia, deep regulatory expertise, and comprehensive compliance & risk management.
Expert support for customers
Support is online first, with other languages available. We look after your customers as you would.
AI-native
Delight customers with AI agents that support your customers through the quote and buy journey.
Award-winning CX that delivers experiences customers love
We craft experiences that are simple, intuitive and genuinely enjoyable for your customers.
01
Sales
Open's no-code platform lets you launch quote and service flows quickly, then keep improving them.
- Easy integration with the Open SDK
- Bi-directional data flows, pre-filling and dynamic flows
- A/B testing framework that delivers continuous improvement
02
Payments
Your customers can choose the most convenient way to pay, whether card, direct debit, Google Pay, Apple Pay, or pay-with-points, or pay for insurance alongside their primary purchase with integrated billing.
03
Open Companion
Add a safe, guardrailed AI assistant into your journeys. Companion answers questions and guides customers from quote to claim, in your brand.
yourbrand.com/quoteYour brandQuote ACM-7829178Choose your coverIllustrative quotes
Not sure? Ask Companion
+ Ask your own…CompanionPop outWhat are the key differences?
All three are comprehensive cover for your XC40. On these quotes, the differences are:
Excess- Allianz: £250
- Covéa: £350
- Ageas: £500
Courtesy car- Allianz: included in this quote
- Covéa and Ageas: optional, as an extra
These are just the factual levers available. What's right depends on what matters to you. Want me to explain what any of the extras cover so you can weigh them up?
How can I save money?Are there any key exclusions?Ask a follow-up…04
Self-service
Customers manage their policy online, any time, which lifts satisfaction and cuts cost to serve.
- Single sign-on, so customers move from your site to Open's without logging in again
- A highly intuitive portal to view documents and make policy changes
- Embed non-insurance products like e-SIMs or roadside assistance
05
Claim lodgement anytime, anywhere
We make claims as straightforward as buying cover. Customers lodge claims digitally, track progress in real time, and access support when they need it.
- Digital first notice of loss (FNOL) with claims-partner integration
- Automated parametric claims, out-of-the-box or integrated
- A unified experience across multiple third-party claims solutions
06
Omnichannel 24/7 support
Round-the-clock support across phone and chat, with people and AI ready to help whenever customers need it.
- AI-powered chat handles straightforward queries instantly and redirects to a human agent when needed
Launch an insurance program, powered by Open
From design to launch and beyond, our team is with you at every stage as your insurance business grows.
01
Define your strategy
- ✓Embed in your channelsAdd insurance that sits alongside your existing site and app.
- ✓Embed at checkoutEmbed products into existing product journeys. For example, mobile phone protection or car insurance can be bundled with the core purchase in your checkout flow.
02
Craft insurance product and pricing
With a clear strategy, Open's experienced teams will design and deliver products, retail pricing, claims handling, and regulatory compliance, backed by leading global underwriters:


03
Integrate your digital insurance program
Our no-code platform lets us configure your quote flows and product variations quickly, end to end.
04
Safely integrate your customer data
Connect your existing systems and tools to enable experiences such as indicative quotes, pre-filled forms, and custom prices.
05
Grow your insurance program
Dashboards and machine learning turn every customer interaction into insight you can act on.
Talk to us about your insurance brand
Speak with our team about launching a white-label insurance program built for your customers.

