Solutions for brands

Insurance in your brand, at the moment your customers need it

Offer car, home and travel insurance under your own name, at the moment your customers need it. Open runs everything behind it, from the first quote to the last claim.

Book a demo

The opportunity

Insurance belongs where the decision is made

People buy insurance when something changes: a new car, a new home, a trip. The brand they're already dealing with is the natural place to offer it, and the one they already trust.

At the moment of need

As we found launching with Slingshot, insurance too often isn't there to buy when it's needed most. Embedded cover puts it inside the purchase.

From a brand people trust

Customers choose insurers on price, trust and how easy claims are. A brand they already know starts with the trust half won.

A new line of revenue and loyalty

Insurance turns a one-off purchase into an ongoing relationship, with every renewal a reason to come back.

How Open works for brands

Your brand, end to end

White-label car, home and travel products, administered by Open from quote to claim, with your name on every screen.

Learn more
Huddle

Or launch a ready-made brand

Embed Huddle, our award-winning insurance brand, in your site and app with little work on your side.

Learn more

Licences and insurers included

Use our licences and underwriting partners, such as Hollard and Tower, or bring your own.

Learn more
Website
AppiOSAndroid
AI agentsChatGPTClaudeGeminiGrokMeta AI
CRMHubSpotZohoZendeskIntercom
Insurers
Payments
Data feeds
Claims
Platform

Every channel

Your website, your app, your contact centre, and the AI assistants your customers use.

Learn more

Partnerships

Built for partners like these

Questions

Embedded insurance means offering cover inside your own customer journey, at the point of purchase or account setup, rather than sending customers elsewhere. With Open, the product can carry your brand while we run pricing, policies, service and claims.
Not your own: you can operate under Open's licences, usually as our authorised or appointed representative, with our underwriting partners, or use your own licence and insurers if you have them. We'll set out the regulatory model for your region before you launch.
Bupa went live with car, home, travel and landlord insurance in 10 weeks, because the products, journeys and operations were already proven.
Open does, end to end, in your brand: online self-service, mid-term changes, renewals and claims, backed by our own support teams.

Let's talk about your program

Tell us what you want to launch, and we'll show you how Open can run it.

Book a demo