About Open
Making it easy for everyone to get the most from their insurance
Open is the infrastructure that puts insurance in every channel: the brands, apps and AI agents customers already use.
- 4
- countries: Australia, New Zealand, the UK and the US
- US$30bn+
- quoted premium on the Open platform
- 12
- insurance partners
- A$50m+
- raised from leading VC funds in Asia-Pacific and the UK
- Since 2017
- a Certified B Corp
Our story
We created Open because insurance is an information business, and customers struggle to compare it and buy it. We wanted to use data and AI to fix that.
2016
Open founded in Australia
2017
Certified B Corp
2018
Series A, led by Airtree
2020
Open launches in New Zealand
2022
Series B, led by Movac
2024
Open launches in the UK, acquiring insurtech SO-SURE
2025
Open launches its UK digital broker platform
2026
Open launches the Open Agentic platform
Our mission
We want everyone to get the most from their insurance
Wherever they live, whatever they buy, and however they choose to buy it: from a brand they trust, an app they use or an AI agent working for them.
What we believe
AI will make insurance work better for everyone
For a hundred years, insurance has been priced on averages, sold on jargon and serviced on hold. AI changes that: it lets every customer get a better price, cover that fits, and clear answers whenever they need them. We're building it so that happens safely, with people accountable for the decisions that matter.
Better prices
AI prices on real risk, segment by segment, so more people pay a fair price for what they need.
More relevant cover
Cover shaped around how people actually live, with the extras they need and none they don't, explained in plain language.
Help whenever it's needed
An always-on companion explains cover and answers questions, without giving advice, so every customer can get help, at any hour.
A person on what matters
AI does the work; accountable people approve the decisions that matter, and every step is on record. That's how trust is earned.
Leadership
Jonathan Buck
Co-founder and CEO
Jason Wilby
Co-founder and CEO
Sarith Fernando
Chief Technology and AI Officer
Sam Hoppe
Chief Commercial and Insurance Officer UK
Bayne Carpenter
Chief Commercial and Insurance Officer ANZ
Alp Eldem
Country Manager, UK
Backed by
A$50m+ raised from leading VC funds in Asia-Pacific and the UK.
Australia
Australia
New Zealand
UK
Australia
Recognition
Where we are
Licensed in Australia, New Zealand and the UK, with partnerships in the US.
Sydney
NSW, Australia
Head office
Sunshine Coast
QLD, Australia
Operations centre
London
UK
Partnerships
Manchester
UK
Operations centre
San Francisco
US
Partnerships
Help everyone get the most from their insurance
We're hiring builders in Australia, the UK and the US.