Open Embedded platform

Launch insurance in weeks, then keep making it better

The AI-native insurance platform behind your brand: compliant by design, quick to change, and ready for every channel your customers use.

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Any product, any region, any channel

One product definition runs in every region and channel

Products are set up in configuration, so you can add a product, a region or a channel without a rebuild.

Any product

You configure a new product, or change one, without a new build.

Car, home and contents, travel, landlord, mobile phone and add-ons
Every change reviewed and approved before it goes live

What's included

The whole policy lifecycle, built in

Every product you configure gets the full platform, from the first quote to the last claim.

Sales experiences

Quote and buy inside your site and app, from first question to policy.

Online service

Self-service for changes, documents, renewals and cancellations, any time.

Assisted support

Contact centre solutions, with AI and people working together for every customer.

Integration

Use our journeys, or plug in your own

Two ways to put Open behind your brand. Both run on the same product, rules and prices, so you can start with one and add the other.

Our pre-built experiences

Ready-made journeys configured in your brand, so you launch without building a front end, and change any journey safely as you learn.

Quote, buy, service and claims, ready to go
Styled to your brand on web, app or chat
AI drafts changes, a person approves them, every version is kept

Data

A single view of every customer

Every quote, policy, payment, claim and conversation is joined into one profile per customer, and delivered wherever you need it: as a curated data library, as webhooks the moment something happens, or through APIs on demand.

Quotes and sales journeys

Policies, payments and claims

Service and contact centre

Partner and third-party data

Open data engineOne customer profileSam Taylor · 3 policies · 1 claim1CaptureEvery interaction, every channel2CurateCleaned, matched and joined3One profileEach customer, across products

Data libraryCurated datasets for your BI toolssegment · policies · renewal

WebhooksEvents pushed as they happenpolicy.renewed → your endpoint

APIsAny customer, policy or quoteGET /v1/customers/cus_8F2…

Quotes and sales journeysPolicies, payments and claimsService and contact centrePartner and third-party data

Open data engineOne customer profileSam Taylor · 3 policies · 1 claim1CaptureEvery interaction, every channel2CurateCleaned, matched and joined3One profileEach customer, across products

Data libraryCurated datasets for your BI toolssegment · policies · renewalWebhooksEvents pushed as they happenpolicy.renewed → your endpointAPIsAny customer, policy or quoteGET /v1/customers/cus_8F2…

Customers

Win the right customers, and keep them

Two services that turn that single view into growth: pricing each segment fairly against the market, and reaching each customer at the moment they're most likely to respond.

Segment-level pricing

We price each customer segment against the market, so your margin goes where it wins customers, fairly.

Every segment's price measured against the market, so margin goes where it lifts conversion
One-to-many strategies, never individualised, with no protected characteristics beyond what insurance law permits
Identical quotes always get identical prices: no black-box algorithms
Fair-value monitoring built in, with every factor open to inspection

Explore segment-level pricing

Secure and compliant by design

Independently audited, and built to the standards regulated insurers expect.

Read about security

SOC 2 Type IIAudited each yearDetails
UK GDPRWe handle personal data in line with UK GDPR and the Data Protection Act 2018.Details

Data stays in its regionA separate deployment in each region, each with its own data store.
No shared model trainingYour data trains only the models in your own instance, never another customer's.
Watched around the clockAn in-house security team, continuous monitoring, SSO and audit logs.
Independently testedAnnual penetration tests and vulnerability scanning on every release.
Commitments in writingA security addendum, set incident notification times and a regional DPA.
Built for regulated firmsDesigned for insurers, brokers and brands that work under a regulator's rules.